Transcript:
These are your clients. They may be students, parents, faculty, or staff. They want your online content. They want to get things done. But, they don't know what form to use. They may not even know the name of your department. This is a problem.
These are friendly, hard-working IT employees. They have a solution: My UD. My UD connects you to academic and administrative tools. Just search in the My UD application or Google. Problem solved.
But... Does My UD include your content? IT employees may not know what your clients need. This is another problem.
Wait... You know your clients. You know the content. You got this. Welcome My UD Publishers.